Facebook introduced verification badges for local businesses. They confirm your page is the authentic one for your business. Even though Google hasn’t directly stated that having a verification badge will help your page ranking, it is one more signal of your page’s location and authenticity. Even if it doesn’t boost your business on Google, the verification will help you show up higher on local Facebook searches.
Benefits of Verifying Your Local Facebook Page
The main benefit of the page verification check mark is that it signifies to visitors that your Facebook page is legit. If an unauthorized person tries to create a fake page for your business, the lack of this badge will signal to visitors that the page is not authentic. Beyond being the legit verification, it also provides implied endorsement and stature.Do you know how people find your company? You might think most of them are finding you in some newspaper ads, free magazines or while driving 60 mph passed that billboard you have on the highway. It's 2019, the facts are most people are relying on what they see and read on your website and your social media presence.
Your website and social media provide today's consumers access to timely information including, your business’s phone number, address, services, gallery, videos and reviews that billboards, free newspapers and magazine just cannot provide. Millennials, Generation X, and Baby boomers all rely on this information to make an informed decision about doing business with your company. If you're not using Social Media, you're missing out.
Here's how you can boost your business Facebook presence very quickly.
There are tens of thousands of business pages on Facebook, some of which are inactive or just have terrible content. Once you have an active page that consistently publishes quality content, the easiest thing that will set you apart from the others is that little check-mark to the right of the business name.
How do I request a gray verification badge for my Page?
To be eligible for a gray verification badge, you must be an admin of your business Page and your Page must:
Rayveon Social Media Solutions
You may not be a fan of it but social media is one of the most cost effective marketing channels for small business owners. So many business pages get set up only to become forgotten, neglected a few months later when the busy season hits and resources unavailable.
Need help? Thinking about creating video? We can handle this for you. Want to see a consistency with your local social media presence? Contact us
and let’s get started planning a social media strategy for your business today.